What are the Best Times to Post on Social Media in 2024?

Social media is the digital equivalent of a crowded cocktail party. With so many conversations to choose from, how can you make sure you’re seen and heard? This blog post is here to share with you some of the best tricks to stand out in the crowd. And it all boils down to timing.

Take your digital notepad or content calendar and set these times in digital ink. If you want to get the big picture, here’s the scoop. Don’t post anything on Sunday, and post everything from Tuesdays to Thursdays. The information is picked from various sources, such as Hubspot, Search Engine Journal, Sprout Social, Coschedule, and Hootsuite. 

The best day and the right time for social media marketing is what your analytics tell you. But for that to show up in your statistics, you need to have posted content across the week for some time. To cut your learning curve if you are a newbie, it’s best to use industry insight. Until instagram insights tell you the best days and times when your instagram posts go viral, you can use the posting time given in this post to enhance your engagement rate.

Every social media platform demands a certain time, including peak time, and early morning. Similarly, influencer marketing dictates that you use your time zone effectively to post at different times on the social platform, including google my business. Your email list and your target audience also requires a social network. Your instagram analytics will tell when your social media post is likely to gain maximum engagement by showing you the optimal time. While instagram story is good for engaging your followers, reels are the best way to attract new followers.

Today, Instagram engagement is all about reels to gain more plays and followers. Twitter analytics is all about posting twitter threads on a specific topic to make you out to be a thought leader in your domain. Your success story depends on user engagement. If you do it right, you don’t need google ads. Your social media strategy for an instagram post or tweet should be to post reels and threads respectively. That’s the best way to gain optimal social media engagement.

Best times to post on social media:

• • Mondays from 10 a.m. to noon
  • Tuesdays from 9 a.m. to 2 p.m.
  • Wednesdays from 9 a.m. to 1 p.m.
  • Thursdays 9 a.m. to noon
  • Fridays from 9 to 11 a.m.
• Best days to post on social media: Tuesdays and Wednesdays
• Worst days to post on social media: Sundays

Best times to post to your Instagram account

• Best times to post on Instagram:
  • Mondays from 10 a.m. to noon
  • Tuesdays from 9 a.m. to 1 p.m.
  • Wednesdays from 10 a.m. to 1 p.m.
  • Fridays from 9 to 11 a.m.
• Best days to post on Instagram: Tuesdays and Wednesdays
• Worst days to post on Instagram: Sundays

Best times to post to Twitter

Twitter is a platform that values brevity, and it’s no surprise that you should be posting your tweets at these times.

• Best times to post on Twitter:
  • Tuesdays from 9 a.m. to 2 p.m.
  • Wednesdays from 9 a.m. to 1 p.m.
  • Thursdays from 9 a.m. to 2 p.m.
  • Fridays 9 a.m. to noon
• Best days to post on Twitter: Tuesdays through Thursdays
• Worst days to post on Twitter: Sundays

 

Best times to post on Facebook

Finding out when your audience is most engaged, responsive and receptive is easier than you think.

• Look at the number of likes, comments and shares on posts that have been published at different times throughout the day. You should be able to pick up patterns about what time of day works for your particular type of post.
• Use Facebook’s Insights feature (available for Pages only). This tool will provide in-depth data about how your fans interact with posts, allowing you to see which types of content perform best at certain times during the week or month. It can also show which links get shared more than others (and why), as well as how many people read each piece of content before they click away from it.
• • Mondays from 8 a.m. to 1 p.m.
  • Tuesdays from 8 a.m. to 2 p.m.
  • Wednesdays from 8 a.m. to 1 p.m.
  • Thursdays from 8 a.m. to noon
• Best days to post on Facebook: Mondays through Thursdays
• Worst days to post on Facebook: Sundays

Best times to publish on LinkedIn

LinkedIn is a professional network, so you should post during work hours. This will help show your audience that you’re a professional and that you take your job seriously.

Best time to post on LinkedIn: 10am-12pm. Best days: Tuesdays, Wednesdays & Thursdays. Worse days: Saturdays & Sundays.

Best times to post on Pinterest

Pinterest is a visual platform, which means that the quality of your images is important. If you want more exposure on Pinterest, it’s best to post during peak times so that your content gets seen by as many people as possible. As a general rule, the best time to post on Pinterest is 1pm on Tuesdays, 1pm-3pm on Wednesdays, and 12pm-2pm on Thursdays, according to Sprout Social. Sundays and Mondays are the worst times to post on Pinterest.

If you want to use Pinterest for business purposes or if you’re trying to promote certain products or services through Pins, try posting about them during these times as well! You’ll be able to get more eyes on them and get better results from your efforts.

Best times to post on TikTok

• Best times to post on TikTok:
  • Tuesdays from 2 to 6 p.m.
  • Wednesdays from 2 to 5 p.m.
  • Thursdays from 3 to 5 p.m.
• Best days to post on TikTok: Tuesdays and Wednesdays
• Worst days to post on TikTok: Sundays

Conclusion

If you want to increase engagement, then you must post at the best times for your audience. Every social network is different and has unique characteristics that distinguish themselves from each other in terms of their users behaviour patterns. What’s more, the trend keeps changing for different people, different countries, and different years. Therefore, always watch your analytics and refine your timing strategy. Don’t treat the surveys as etched in digital stone.

Common sense is just as crucial here. For example, if you have a lot of followers in Europe, then it makes sense to schedule your posts more during European hours (and maybe even at different times on weekdays and weekends). You could use tools like Buffer or Hootsuite to help with the scheduling process, particularly when you are living in a different timezone to that of your client.