COnTENT MARKETING
Use first-person pronouns like “I” and “you,” as well as words like “your” and “we.” This will make your content feel more personal, which will help readers connect with it more easily.
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Your company is unique and has a distinct voice—let it shine through in your content! Let readers know who you are and what makes you different from other companies by letting them know where you come from or what makes your product unique.
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